" "The One" radio will appear about the size of an iPod ..."

(EMAILWIRE.COM, July 10, 2008) Miami, Florida - Ludwig Enterprises, Inc. (Pink Sheets: LUDW.PK) Board of Directors announces its Federal (USPTO) name registration for its revolutionary new radio receiver to be called "The One". In conjunction with the trademark Ludwig Enterprises has acquired the web address www.TheOneRadio.com. "The One" radio is currently under design and prototype construction. Initially "The One" radio will appear about the size of an iPod (NasdaqGS: APPL). "The One" will be different from an iPod in that it will receive digital wireless transmitted signals utilizing Ludwig's proprietary technology. The radio is being designed to receive (50) fifty new digital quality signals not currently available on existing radios. The content will be subscription based similar to Xm Radio (NasdaqGS: XMSR) and Sirius Radio„· (NasdaqGS: SIRI) however most of these new channels will be targeted to un-served or under-served ethnic language markets.

Other non-traditional groups will also have access on this revolutionary new platform. Discussions are in progress with content providers to program channels for opera, education, meditation, techno-music, old-time radio shows, news without commentary and more.

Ludwig's model is designed to provide specialized programming content not just to one local area but also over its network to fifty (50) geographical markets. Through utilization of Geographical Distribution no one market has to have a large number of subscribers listening to what many would describe as specialized programming. The cost of programming can be spread over all fifty (50) markets to make specialized programs available to targeted small but valuable groups of listeners in what Ludwig believes to be in the public interest.

ABOUT LUDWIG ENTERPRISES, INC. - Ludwig Enterprises, Inc., (LUDW), is a Nevada based technology company with regional offices in Miami, Florida. LUDW has acquired various licenses and rights for revolutionary new methods of radio broadcasting. This technology attaches fifty new digital channels to an existing broadcast signal. This technology will allow Ludwig Enterprises to contractually acquire the right to utilize currently issued broadcast station spectrum. The company intends to deploy this technology into the fifty largest US demographic markets.

Programming will consist of twenty-four hour a day programs in such languages as Chinese, Pakistani, Russian, Hebrew and many others. Additionally there will be a limited number of specialty channels focusing on twenty-four hour a day: old time radio programs, readings of local and national news papers (without commentary), specialty music channels including jazz and music forms not played on conventional stations, and educational programming.

ADDITIONAL INFORMATION about Ludwig Enterprises, Inc. as well as corporate structure and stock capitalization can be viewed on the Company's Web site: www.ludwigent.com. Capitalization and filing information may also be viewed at: http://www.pinksheets.com.

SAFE HARBOR
Forward-looking statements made in this release are made pursuant to the ¡§safe harbor¡¨ provision of the Private Securities Litigation Reform Act of 1995. Forward-looking statements made by Ludwig Enterprises, Inc. are not a guarantee of future performance. This news release includes forward-looking statements, including with respect to the future level of business for the parties. These statements are necessarily subject to risk and uncertainty. Actual results could differ materially from those projected in these forward-looking statements as a result of certain risk factors that could cause results to differ materially from estimated results. Management cautions that all statements as to future results of operations are necessarily subject to risks, uncertainties and events that may be beyond the control of Ludwig Enterprises, Inc. and no assurance can be given that such results will be achieved. Potential risks and uncertainties include, but are not limited to, the ability to procure, properly price, retain and successfully complete projects, and changes in products and competition.

For Investor Relations information,
Contact:

investor_relations@ludwigent.com

OR

Patrick Greenish
President Ludwig Enterprises, Inc.
786-235-9026
president@ludwigent.com

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